Lara Kulpa

Learn how to find your passion and live your best life!

Alert: The New Marketing Scam to Avoid

So the other day I was minding my own business, and I missed a call from someone. Yeah, par for the course sometimes as a working mom. Anyway, whenever a number I don’t know (especially one that’s not local to me) calls, I let it go to voicemail and pick it up later. Later came,…
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Already Got A Website? Does It Suck?

Do you even know the answer to that second question? Hey, it happens. I can’t tell you how many times a new client comes to me with an utter disaster of a website. Or they hire me for business consulting, and we spend the entire first hour going over what’s wrong with their online presence…
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5 WordPress Plugins I Can’t Live Without (and You Shouldn’t Either)

Everyone has their own methods, their own madness, and their own resources. Do a search for “blogging plugins I can’t live without” is going to net you nearly 48 million results. So why am I even going to bother adding to the cacophony? Because I’ve been at this for over 18 years now, and I…
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How I’m Going to Change Lives (My Own Included)

Once upon a time, I would wake so easily and naturally at 6am, that I didn’t even need an alarm clock. (Thank goodness, those things drove me bonkers.) Back in those days, I also had no life outside of my work. I was running an agency business as well as contracting and consulting (this was…
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Using Pinterest to Your Art/Craft Business Advantage – The Series

So it dawned on me earlier this week, that of all the boards on my Pinterest account, my absolute most popular one is my “Polymer Clay Stuff” board. Of course, the reason for this is that I’m obsessed with polymer clay, and as an artist (because I have my business side and my creative side,…
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Build First. Grow Later.

This post is probably going to come off as more of a ‘rant’, but I assure you it’s not. I’m simply trying to hammer this through so many heads right now, that I felt the need to explain it in writing. You have to have something to market before you can market what you’ve got.…
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