How and Why I’m Cutting Back My Services for 2015

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How and Why I’m Cutting Back My Services for 2015

Lara Kulpa's services and packages available

Lara Kulpa's services and packages availableI think sometimes when you’re the kind of person who’s been making a living online for nearly 20 years like I have, you tend to have this, “I can do that for you!” mantra that pops out of your mouth every time someone tells you what they need.

Sometimes it’s happened on coaching calls. It’s determined the person needs a new branding package, so I hand them a deal since they’re a coaching customer.

Other times, it’s because someone contacts me as a friend of a friend who needs a new website for their club, which is a non-profit, so I give them a deal.

And still other times, I get a new client who “just” wants a website, but really needs a full branding package, a new site, some SEO and marketing work, and so on.

But the truth of the matter is that all of this stuff kind of ebbs and flows, and it’s not me who’s in control of my workflow. It’s chance. I mean, don’t you hate not knowing if next month you’re going to have the same money coming in as you did last month? Especially when it can vary by thousands of dollars? (Yes, this has happened to me. Many times.)

It was one thing when it was just me. But I’m a Mommy now, and have my family to think of. I need stability AND growth. And I need to stop doing things that don’t bring me joy (not that I hate them, but dammit, I want the JOY!)

So here’s what’s about to go down as of January 1, 2015:

  • There will be no more basic/moderate web design packages. I realize that this is probably going to upset some of you who’ve been saving up, but I really just can’t afford the time. If you wish to schedule one before the end of the year, you can do so here. I’ll honor all that are purchased between now and Dec 31. Otherwise, I’ll be building some great resources and a referral network to help you out.
  • There will be no more Custom Website Inspections, either. If you want one, grab it before the end of the year, and I’ll honor all that were purchased prior to Dec 31.
  • I am going to be offering Group Mastermind calls that will focus on helping creative people build and grow their businesses online, but in a group format (don’t worry, it’ll be a small group). It’ll start in January, and each session will run for 3 months. Total price for the full shot is $397. (Details coming soon.)
  • I will open up 6 spots per year for “The Big One”, which will include full design, development, branding, and marketing packages for creative entrepreneurs, and includes some one-on-one coaching. The investment on your end will be $8997. (Details coming soon.)
  • I will also maintain availability for 2 coaching clients per month. My current packages will be coming down at the end of the month, too, so if you’re interested, book them now.If you’re already a coaching client, you’ll need to reserve and pre-pay for the months you’d like to have as soon as possible, so make sure you email me now to keep the spots you like. The one-on-one coaching investment is $397/month, and is a much more detailed package than what I’ve been offering thus far. It’s the first time I’m going to open it up this big, and I promise not to disappoint. :)

So if you’re interested in any of the above, you can either watch your email like a hawk for opening announcements, or you can message me now to let me know which you’re interested in, even before the links and details go up.

The reasons are many, but the bottom line is that I have to tighten up my business, and you need to tighten up yours. I’m still on a mission to help as many people as I can, but I have to do it in a way that makes sense to me. I realize I may lose some fans here, but I hope instead I’ve inspired more of you to take control of your lives and build the business that fills your soul with joy and success and peace.

Remember, I love each and every one of you, and am ever so grateful to be on this journey with you and for you!

 

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